Lara Stroud

I'm Lara Stroud , founder of Urbanyx Properties and a dedicated agent with eXp Realty , bringing over 30 years of experience in the South African property industry. My journey began in administration, followed by years of evening study that led to my qualification as a Property Valuer — a role that gave me a deep and unique understanding of the property market across the Western Cape . This in-depth knowledge of suburb trends, property values, and investment potential is what truly sets me apart. I don't just work in Cape Town — I know it, street by street, suburb by suburb. Over the years, I’ve worn many hats: Property Valuer , Commercial Broker , Residential Sales Specialist , and Business Owner . I’ve guided first-time buyers, supported growing families, and closed major commercial deals — always with care, transparency, and a deep respect for my clients’ goals. At Urbanyx Properties , I live by the philosophy: “Move to what moves you.” Whether it’s a forever home, a strategic investment, or the perfect business space, I’m here to help you get there with confidence. Backed by glowing reviews from happy clients , a strong local reputation, and the trusted support of eXp Realty , I offer a highly personalised, results-driven approach to real estate in Cape Town. From it's Western Seaboard to it's Northern Suburbs