Advertising · 广告投放

Monetize the view,
not the sale.

eMediaLinks places your products inside global real-estate listing photos seen by Chinese consumers on Weibo, WeChat, Sina, Little Red Book and Douyin. The China digital ad market is $246B/year — we’re the only AI-indexed bridge into it.

Talk to our team See pricing tiers

The market

Chinese consumers spend 6× more on digital ads than the entire global real-estate ad market combined.

$246B

China digital ad spend per year

中国年度数字广告支出

Growing 16% annually

$39B

Global real-estate ad spend per year

全球房地产广告年度支出

Across all countries

24–36mo

Time for any competitor to replicate our stack

竞争对手复制所需时间

Per Gemini analysis

What you can buy

Three ways to reach the Chinese consumer三种方式触达中国消费者

Virtual Product Placement

虚拟产品植入 · VPP

Your products placed inside real-estate listing photos across our portal network. The viewer sees a luxury kitchen with a Bosch oven, a driveway with a BYD, a living room with Cambridge furniture. The brand validates the lifestyle. The lifestyle validates the brand.

For: Brands targeting Chinese consumers

BYD · Xiaomi · Bosch · Samsung · Nespresso · Louis Vuitton · Dyson · IKEA

Direct distribution into China

中国直接分发

We push your inventory into China through exclusive partnerships with Weibo, Sina House, and our presence on WeChat, Little Red Book, and Douyin. Your listings appear behind the firewall, fast and native — not throttled like every other Western portal.

For: Real-estate portals, brokerages, developers

ImmoScout · Kotier · Property Guru · Right Move · OhMyHome · Photocasa

AI-indexed visibility

AI 智能索引可见性

Our sovereign AI deep-indexes your listings so that ChatGPT, Gemini, and other LLMs surface them in natural-language searches. Chinese buyers increasingly research property through AI. Be the result they get.

For: Listing aggregators, builders, commercial brokerages

Residential · New construction · Commercial · Rentals

VPP tiers

Three placement formats三种植入格式

Pricing is negotiated per campaign based on volume, format mix, and channel exclusivity. Indicative figures shown.

Tier 1

Contextual

情境植入

No logo · Pure environment

A coffee machine looks like the kind of coffee machine someone like you would own. The category, not the brand.

  • Product appears in scene without logo
  • Buyer's eye is led to your product category
  • Highest creative latitude — fits any photo
  • Lowest cost per impression
  • Works for kitchens, living rooms, exteriors

Best for: brand-building, category dominance

Tier 2

Branded

品牌可见

Logo visible on the product

The Nespresso machine reads ‘Nespresso.’ The TV reads ‘Samsung.’ Brand recall + lifestyle context.

  • Product + brand logo composited into photo
  • Brand recall + lifestyle association
  • Mid-range cost per impression
  • Co-developed creative with your team
  • Performance reporting on dwell time

Best for: launches, market entry

Tier 3

Interactive

互动热点

Hot-spot · Click out · Buy

Buyer hovers over the espresso machine, sees a description, taps to buy. Real-estate photo becomes commerce surface.

  • Tier 2 + interactive hot-spots
  • Click-through to product page or shop
  • Conversion + click attribution
  • WeChat-pay-friendly checkout flows
  • Highest cost, highest performance

Best for: direct response, e-commerce

Why we’re the only ones

Three moats. Each takes years to build.

The VPP engine

PropTexx (our technology partner) generates 30M+ branded photos per month across European portals. No other VPP system operates at this scale. Time to replicate: 12–18 months minimum.

The China presence

ICP licence, Shanghai entity, AliCloud Hangzhou infrastructure, sovereign AI inference inside the firewall. Time for a Western competitor to obtain: 24–36 months.

The distribution

Exclusive Weibo and Sina House partnerships. Auto-renewing binding contracts. Cenabo will not offer the same VPP play to others “for years.”

Ready to put your brand in front of 1.4 billion eyes?

Tell us your goals — campaign size, target markets, product category — and we’ll come back with a media plan within 48 hours.

Email Matt directly Use our contact form

matt@emedialinks.com · partners@emedialinks.com